AI Insights · Timothy · April 2025
Hasbro Games Performance in New Zealand: Q1 2025 Overview
Explore the performance trends of top Hasbro games on a unified platform in New Zealand during Q1 2025, including downloads, revenue, and active users.
In the first quarter of 2025, the performance of MONOPOLY GO! showcased notable trends in New Zealand. Weekly revenue peaked at approximately $71.6K in early January, with a slight decrease to $60.5K by the end of March. Downloads saw a gradual decline from 1.7K to 776, and active users fluctuated, ending the quarter at around 35.5K.
For Yahtzee® with Buddies Dice, revenue remained relatively stable, peaking at $1.9K in late January. Downloads were modest, ranging from 182 to 196, while active users slightly increased towards the end of the quarter.
Bingo Bash: Live Bingo Games experienced fluctuations in revenue, with a high of $1.5K in March. Downloads remained low, peaking at 50 in late March, and active users showed a slight decrease over the quarter.
Magic: The Gathering Arena had a varied revenue trend, reaching up to $1.7K in February. Downloads were steady, generally around 130, and active users showed a minor decline, concluding the quarter with 1.4K.
Lastly, Scrabble® GO - New Word Game maintained a consistent revenue, peaking at $706 in January. Downloads varied, with a high of 985 in early January, while active users decreased slightly, ending at 3.1K.
Data for these insights is sourced from Sensor Tower, providing a comprehensive view of the app market dynamics. For more detailed insights, visit Sensor Tower's platform.
